Solo Blogger Blueprint

6 Modules 42 Lessons Advanced

About this course

​This ​chapter has been made into its ​own course, the Effective Email Marketing course.

Learn more

Course Structure

The Math to Get to $100,000 Per Year

You only need somewhere ​around 1,000 fans to make a living in a business, not considering taxes. The number 1,000 is not absolute. Its significance is in its rough order of magnitude.

13 No-Fail and Proven Online Business Models

The good news is - there are 13 main Business Models that are consistently proven to work.

What comes first? Traffic or monetization?

Now tell me if you've heard this one before... "In order to make money with your blog, you first need to build up a lot of traffic."

But, what if I told you that traffic does NOT have to precede monetization?

That you DON'T have to blog your face off ​building up your traffic to 30,000 page views ​before you have a shot of any monetization?


Two Ways To Blog Profits

​There are two main ways to build a profitable blog. They both have a different time frame.


The Affiliate Marketing Model

Affiliate marketing is one of the most popular, but most misunderstood business models. It also makes up an important portion of your blog income. There is a way to sell without selling. There is a way to sell through your blog posts. And through your emails.


Monetizing With Your Own Products

Successful, profitable blogs have native products you can buy directly on their site. It doesn't need to take months to create a product.


How To Guarantee Profitability

Successful marketers understand the need to identify an audience with specific goals, dreams, hopes, problems and challenges. They then assist them in solving their problems and achieving their goals.


How Long Does It Take?

How long does it take to start getting traffic and make money with your site? Honestly, with the right strategy it shouldn't take longer than a couple of months.


The Pro Way To Build A Profitable Blog

There are two ways to build a profitable blog. The first one is recommended when you have a lot of resources.

When you are on your own, you have to take a different approach. You don't have enough time to keep writing blog posts, promoting them in Facebook groups, pin on Pinterest, write guest posts, do your day job and spend time with your family...


The Secret To Content That Gets Results

The success of a campaign largely depends on copywriting. But how do you do it if you are not an expert copywriter?

Keyword Research That Gets Traffic

If you spend time publishing blog posts, you should at least get traffic out of it. That's why keyword research is vital.

Updating Old Content To Get Traffic

I don't know about you, but I had 10 out of 50 blog posts that were bringing in traffic. How you can take your existing blog posts and update them to start getting traffic?

Example For Updated Content

How do I update a post that isn't getting traffic? This is the original version of this post. And here is the current post so that you can compare.

Link Building That Actually Works

Link building is one of those subjects that are hard. Spamming others with messages or begging them for links isn't the way to go. There is a way to make it less painful.


Creating Your First Product

Even though you need to overcome a mental barrier, creating your first product is super easy.

The Right Offer Sells Your Product

Despite your beliefs, a product doesn't sell itself. The offer sells the product. Find out how to construct the irresistible offer.

Sales Page: Collecting Objections

We have seen that offers sell the product. You present your offer on a sales page. The first thing your sales page needs to be able to do is smooth out the objections of the prospective buyer.

There is a great system to collect these objections and build them into your offer.

Writing A Personal Story That Brings Customers

Your story is your message, therefore it's really important in terms of the results that you're going to get enrolling clients, your ability to market online.

Creating Your Sales Page

Now that you have all this data, you create your sales page. There are certain proven elements a sales page has to contain. I will walk you through these elements.

Site Design Is Part Of Your Funnel

The way you lay your site out and even your menus greatly influence your conversions and sales. Find out how you can optimize for greater conversions.

Webinars Boost Conversion

In the last few years the major factor that changed on the subject of sales is that you need to get into a conversation with your potential buyers. It's not just "Read it, read it, buy it" any more, but the interaction is two-way.

How To Create A Webinar

Creating webinars doesn't require a lot of software or tools. In fact, it only takes 3 simple tools.


Effective Email Marketing

This content has been moved to the Effective Email Marketing course.


How To Get Traffic To Your Funnel

You have built your product, your email funnel. Now what?

Hint: The answer is NOT writing 100 new blog posts and promoting them on social media all day.

Why People Don’t Buy Your Product

Find out what the 11 factors are that you need to get right if you want to sell your products.

The Reason Why People Ignore Your Marketing…

This could be the main reason people don’t respond to your follow-up email offers. It could be why they don’t convert into leads and sales on your landing page.

The Secret of Persuasion

Is it possible to sum up persuasion in a single sentence?

Setting Prices

Setting a price for your product is a HUGE source of confusion to most first, and even tenth time entrepreneurs ...

Conversion Rates

There are typically SIX (6) key Calls to Action in your Marketing Funnel, but they are not created equal. When you optimize, it makes sense to work on the one that gives you the biggest ROI.

Conversion Rate And Risk

Before a visitor becomes a customer, they calculate if taking the action you want them to take (i.e. BUY) will cause them to be in a state of risk that is Higher or Lower than their Risk Threshold.

Increasing Sales With A Guarantee

For your customers, with every purchase comes RISK that the product doesn’t work for them as promised. When you remove the risk, you increase the number of people that are ready to buy what you sell. 

The Art of Upsell And Cross Sell

An upsell is when you get the customer to purchase a more expensive version of your product. 

How To Get Cheap Clicks

It’s all about getting a high Click Through Rate (CTR) on your ads.


The Viral Factor

The thought of a marketing campaign spreading like a virus was not even conceived until the Internet. Such a campaign has certain components.

Viral Membership Sites

The main reason you should focus on Membership Sites, is that they allow you to build a list of members.

Viral Response Triggers

Have you ever poured your heart into a blog post only for it to get one comment, a few likes, a few downloads? You were missing one or two of those triggers that make people share your content like mad.

Creating Viral Buzz

One of the most important parts of any site’s success is the Pre-Launch Phase. However, many marketers do not understand this. They go straight to the launch phase. When they do that... the result is… Disaster!

How do you create a buzz for your product before you sell it?

Doing A Pre-Launch

The way a product enters the market vastly determines its success, regardless of the product's ability to deliver the value…

How about Hollywood pumping $100 million into a movie and totally keeping it a secret until the very day it enters the theaters…

Affiliates: The Key To Success

Instead of trying to sell to individual people, the best thing is create buzz for your affiliates.

Simple Actions To Stay Viral

​Below are some things that can affect and increase or decrease your viral factor.

This is not a passive thing. You must test these things to find out what is working and what is not. You want to continue to test and tweak your site forever.

Money-Making Formulas

Make income online totally depends on taking the right sequence of actions. There isn't one single way. But there are certain patterns. If you want to sell, you need to know these.


This is the last  lesson of this course.

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