Keyword Research Sanity

12 Lessons None

About this course

Analyzing Your Competitors for $7

You can also analyze your competitors and steal their keywords with your Ahrefs trial.

Enter a competitor’s domain into Site Explorer, then go to Organic Search > Top Pages

autogrow top pages

Here you will see which of your competitor's pages are attracting the most organic search traffic.

You’ll also see the top keyword that page ranks for, along with the search volume for that keyword.

This report also shows you all of the other keywords these pages rank for (in order of the amount of traffic they drive to your competitors page).

You can export these keywords and repeat the process for more competitors.

​Content Gaps

Content gaps exist when your competitors rank for keywords that you don’t rank for.

Here’s how to find those keywords with Ahrefs:

Enter your domain into Site Explorer, then go to Organic Search > Content Gap

Now, enter the domains of (at least) three competitors plus your domain in the “but the following target doesn’t rank for” field.

There are hundreds of keywords that (at least) one of your competitors rank for, yet you don’t.

Tip: Enter competitors with a similar Domain Rating (DR) score. This will ensure that the Content Gap analysis kicks back keywords you stand a chance of ranking for. If you enter as a competitor and you have a DR 40 site, the sad truth is that you’re probably never going to outrank Moz.

I recommend paying particular attention to any keywords where your competitors are ranking in the top 10.


Because if they’re ranking in the top 10, chances are you could, too!

Keyword Ideas from Ahrefs

Ahrefs Keyword Explorer gives you the following types of keyword ideas:

  • Phrase match – shows all keywords that have the exact match seed keyword.
  • Having the same terms – these keywords have the same words as your seed keyword, but in any order.
  • Also rank for – they pull the top 10 results and see what other keywords those pages rank for.
  • Search suggestions – Google suggest keywords when you enter your seed keyword.
  • All – shows all these categories
  • SERP overview report – you can see if it’s the same few sites staying in the top results, or they are changing. If there are no changes in the top positions, that means it is very difficult to squeeze in your own site.
  • SERP position history report – backlinks, DR, traffic, how many more keywords the page is ranking for
  • Copy your own list of keywords to pull keyword data

When you have your list, you can drill down with search volume and keyword difficulty.

Learn more

Course Structure


​This course gives you a stripped down strategy to do your keyword research and start making money with your blog with affiliate marketing.


Finding The Right Monetization

Do you really want to make a lot of money with your blog? Here is the first key ingredient.


Content Clusters (Siloing)

Instead of creating multiple random blog posts, follow the strategy of less articles grouped into a content cluster. You will show to Google that you are an authority and get better rankings.


Targeting Low Hanging Fruit

The key to website traffic is long-tail keywords that have low competition.


Determining Competition from Top 10 SERP Results

It’s important to know that competition scores should only be used as a filter to find possible keywords.


Keyword Tools To Use

I am going to show you the best tools to do your keyword research.


Getting The Most Out Of Ahrefs $7 trial

You ​probably ​think ​Ahrefs ​is an expensive tool. And you are right. But Ahrefs has a 7-day $7 trial.


Analyzing Your Competitors with your Ahrefs trial

You can also analyze your competitors and steal their keywords with your Ahrefs trial.


Using Ahrefs Trial For Keyword Research

Now let's do keyword research that will provide content ideas for the next two years.


Keyword Grouping

One web page can rank for multiple keywords. So why don’t we focus on optimizing content to target dozens of similar and related keywords?


Ahrefs Link Building

The next step is putting together an intelligent link building strategy.


Result: FunnelXpert $7K Blog Post

Now I am going to break down the post that made me several thousand dollars.

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