There are tons of misconceptions about how to sell effectively. I collected some smart sales funnel examples, so that you can learn from them.
The following sales funnels have been sorted into different categories. (Some may fit into more…)
An Offer That Converts Well
The first thing you need, before you can even start thinking about building a funnel, is an offer that actually converts.
No amount of funnel magic will compensate for a dead offer.
In order to create a good offer, you need to know your audience.
This copywriting e-book/course is an example of extremely good value, for just $37.
I have been hunting for something like this for a long time, because such product hadn’t existed. With its 11 different copywriting methods the book completely over-delivers.
The author found and utilized a perfect market gap.
Also the graphics are amazing.
In the first few weeks after its release 7,000 copies were sold, with a refund rate less than 2 percent.
The copywriting of the sales page is brilliant. It actually includes one of the methods on the sales page itself, which basically closes the sale.
Funnel structure:
- $37 course/e-book
- Then there is an OTO#1 of $197, which I don’t know what it is, because I didn’t take.
- OTO#2 of $1,999
- $4997 – coaching
Cool Presentation
Note: I don’t recommend or endorse the below product, because I never tried it and I have doubts. However it deserves a prize for the presentation in the video.
Take a look at the full Jono Armstrong sales page. Unfortunately the video doesn’t load on the sales page, therefore I have included it below.
Great Product Value
It is very easy to sell something if you can figure out an awesome price/value ratio.
Let’s take the example of web hosting. You know how much you are paying for it.
How about this hosting:
Main Offer Standard: Unlimited domains and websites on SSD servers for 10 years for $39
Main Offer Pro:
OTO#1 Pro (Standard): $97 Pro version with add-ons. Page builder, unlimited autoresponder, 25 GB cloud storage, free migration, website security.
OTO#1 Pro (Commercial Platinum): Agency, with ability to host client websites
OTO#2: Additional features like millions of Stock Photos
OTO#3: XLinks, …
Plus a whole bunch of marketing services
The funnel is well thought through. I am using the hosting. However the upsell autoresponder doesn’t work, unable to get answer from support team.
