I started FunnelXpert because I had a dream. I had no experience and I had no money, but the online world really intrigued me. My dream was to build a sales funnel in WordPress and generate a monthly income of $5k. I started in November 2017 and I wanted to do it in 6 months.
I was really naive... After two years of hard work I can say that I put the pieces together and I know I am going to make it. On this page I am going to share with you my rough plan and the tools.
Russell Brunson from ClickFunnels says you are just one funnel away from a steady stream of income and this is true to a degree. You just need one funnel, one product and 1,000 fans to make 5 figures. But there are tons of details.
One such detail is budget. Paying $100 per month for a keyword tool that you use twice a month or funnel software that won't return the investment (because you aren't a guru) is simply ridiculous. Having to pay $997 for a course you never see results of is likewise pointless. I am not here to sell you expensive crap. Join me and I am going to show you the workarounds.
Information overload is another concern. How many courses have you purchased but never finished? Who has the time to watch 60 videos "filled with tons of awesome value". Great data, but may not apply to your current situation.
What you need is a repeatable series of simple steps that generate results like this:
Your funnel is made up of over 30 elements and they all need to fit together. One component not working may destroy the rest.
Strategies that work for other people may or may not fit you or your personality. There are strategies that are easy for the people who promote these, however there is a mental entry barrier for others. Find the strategy (and tools) that feel comfortable for you and use those.
Per my experience only 5 percent of the stuff you do will generate any results. This is described in the Super Pareto Principle. The solution is to test funnel blueprints and see what works for you.
Whatever your business is about, you need a framework/website. This can be a WordPress blog, an online store, a ClickFunnels funnel. It includes things like hosting, themes, plugins, site speed, image optimization, cache, CDN, analytics, etc. The design and flow directly determines your conversion rate.
Bloggers completely forget about the fact that in order to make money, a product is needed. The product needs to deliver a desired result or transformation and a paying demand is also necessary. Then your product needs to be SOLD. Unfortunately a product doesn't sell itself. You need to build trust and create an offer that people can't resist.
Long-form content is not enough. Comprehensive content that communicates authority is what you need. I'm not talking about one article. A set of articles are needed on the same topic. This is called a topic cluster. In order to rank your content in Google, you will need long-tail keywords, proper keyword research, copywriting, images and videos.
Link building is not easy, because no one likes to beg others. Ignore it and you will seriously limit your chances to rank (and your traffic.) Learn how to boost your pages using internal linking and backlink building.
It doesn't matter that you have the best product, awesome content and signed up for the most expensive tools... If you don't know how to drive traffic, you are screwed.
While an email list is considered to be a preferred audience, social media channels such as YouTube, Instagram, Facebook groups, Pinterest are also a way to build one.
Funnel Theory is one thing, however building one requires tools. I researched these tools for my own use, which means I had to find the most budget-friendly solution in each category. I also tried almost every single one of the tools I am listing here and providing a detailed tutorial on each. My purpose is to show you the internal workings of everything so that you can decide what's best for you.
My purpose is not to promote BlueHost or anything similar, but I want to give you some facts.
In terms of domains, you have 3 choices. You can get a
How do you choose a web hosting service? At the beginning shared hosting is fine. But after a while when you start feeling that downtime and low page speed are decreasing your income, you will want to switch over to a VPS.
Flippa is one of the best marketplaces for trading online properties like websites and domains. Website sales contribute to 70% of its profit, sales of domain names amount to about 30%. They have over 2 million listings – websites, domains, apps, Shopify stores, Amazon FBA businesses. Around 30% to 40% of its visitors come here to buy good quality domains. It is visited by thousands of people on a daily basis.
ExpiredDomains.net is no doubt the most comprehensive expired domain database on the internet. It’s kind of like an overall search engine for all the different places that you can find expired domains around the web. Even though you can just visit the site and search for domains, it is better to create a free account, as you have more options available that way. The main categories listed are expiring, expired, pending delete and auction domains.
Hostinger is an employee-owned web hosting company and domain registrar. It was started in 2004, and now has over 29 million users, in 178 countries. They use cloud-based web hosting technology and provide hosting with MySQL, FTP and PHP. I used it for almost two years. It has good service with reasonable prices. I left it because of the random 10-20 minute downtimes and because I needed to increase speed.
I used Temok for 6 months. Managed VPS is a great way to learn how to handle your own server. I only used Scala Hosting's shared service, not the VPS, but I was extremely satisfied with their service and speed (SSD). Warning: 1 CPU/1GB RAM is insufficient to run a server.
FunnelXpert is being hosted on SSD Nodes, along with a few more of my websites. It is the cheapest VPS you will ever find. I bought a 3-year plan for $137 and they fully set it up for me. I had to migrate my own sites and if I have any problem with the server, I am on my own, though. PS: Don't believe the negative reviews.
NameSilo is the cheapest domain registrar. $8.99 for a .com domain with free privacy. Use promo code "funnelx" to get $1 off your purchase.
The Screaming Frog SEO Spider is a website crawler, that allows you to crawl websites’ URLs and fetch key elements to analyze and audit technical and onsite SEO. Crawl 500 URLs for free, or purchase a licence for additional advanced features.
The images processed with ShortPixel's Lossy algorithm are the smallest optimized images you can get. So, if the speed of your site is paramount and you want the best balance between optimization and picture quality, we recommend you to continue to use Lossy optimization. They have an easy to use, lightweight and frequently updated WordPress plugin. Free up to 100 images/month. $4.99 up to 17.5k images/month.
If the ShortPixel free plan is insufficient for you, you can use this powerful online image compressor. Average 50-75 percent compression.
WordPress caching plugin recommended by Matthew Woodward. Over 933,000+ websites are using it. It's not free ($49/year, 14 day money back) but affordable.
Another WordPress caching plugin (free). I have tried several caching plugins and they all caused some kind of distortion, except for this one. Be sure to turn it off when you use a visual editor and run into trouble.
RankMath is an SEO plugin that is Yoast. Recommended by Matthew Woodward.
MailPoet 3 is an email autoresponder plugin that is free up to 1,000 subscribers. If you get above that limit, you will need to purchase a license.
Premium costs $149 per year for one site if you send your emails with another service and Premium sending plans start at $10.
Mailrelay is one of the lesser known autoresponder services, however it’s worth taking a look because of its high value and low budget.
Even the free accounts have personalized support by email, chat and phone.
Free tier: 3,000 subscribers, 15,000 emails per month
MailerLite is relatively new to the world of email marketing.
For smaller lists, it is one of the more affordable email providers. MailerLite really shines in the areas of user experience and simplicity, and it has enough features for most small business needs.
Free up to 1,000 subscribers and 12,000 emails.
It happens very often that the emails sent by the native mechanism of your blog get delivered hours later or don’t arrive at all.
The plugin takes over delivery of email generated by your WordPress site and sends it through SMTP. This way you get a 100 percent delivery rate.
Easily create and send emails using our intuitive and powerful email platform.
Free tier: 6,000 emails per month (daily sending limit of 200), unlimited subscribers
Also the next tier of $8.69 for 30,000 emails is also very budget-friendly.
MailerLite is relatively new to the world of email marketing. For smaller lists, it is one of the more affordable email providers. MailerLite really shines in the areas of user experience and simplicity, and it has enough features for most small business needs.
Free up to 1,000 subscribers and 12,000 emails.
Mail merge plugin for Gmail. 30-day free trial.
Upload your email list in a TXT or CSV format by dragging the file into the dotted area, then wait for the application to process your list. Duplicated rows will be highlighted - you do not pay for duplicates. $10 for 5,000 verifications.
The ultimate tool for sending out mass emails. 14-day free trial, then $6/month on the Basic plan.
Mail merge & document merge with attachments. For Gmail and G Suite. Free until 200 merges. $6/month on the Basic plan.
A sales funnel is a series of steps that drives visitors to a conversion (such as a sale, a sign-up to a newsletter, opening an account, an opt-in, etc…). The right marketing sales funnel template is incredibly important and will significantly increase your conversions.
House of Brazen
"I found out how to create the RIGHT structure that turns my subscribers into paying customers. At the end of the day, this isn't only about money. It's about helping people achieve their dreams with the gifts you have to offer them."
Do you want to know why you are unable to get traffic and make money online? There is a very simple reason.
The information that you are given on the subject is false and the actions you are directed to take are not going to result in fast sales.
You simply don’t have a winning strategy. What do I mean by that?
Let’s take the “Create content like mad and wait for Google to love you” strategy, since this is what the majority of bloggers follow.
If you have tried this strategy like I did... then I don’t need to explain that in order to get results, you need to write 50-100 blog posts. You will either spend months on it yourself or you need to spend thousands of dollars on outsourcing.
In either case it may take 6-12 months until you get decent traffic... I spent MONTHS writing 70 blog posts on my first blog, but I messed up the keyword research and only about 10 posts were getting traffic. I wasted months like that? Are you?
Once you have traffic, there’s still no guarantee that you will make money. Maybe you have tried to throw some affiliate links on your blog and getting a 1 percent conversion (like I am), or maybe you tried to build a list and you managed to get a hundred subscribers in 6-12 months… but you haven’t sold them much.
Marketing is the process of changing beliefs. Putting some opt-in forms onto your website, giving out some free e-book, writing an email sequence are just the mechanical actions for building a sales funnel.
You have done all that but most likely missing the whole point. And that’s why you are not getting opt-ins. That’s why you are not getting sales. There’s a lot more to a funnel than that.
The real gurus remain silent. Don’t waste your time.
Most blogging advice is harmful, not helpful.
If you want to learn how to make money blogging in 2019, you need to ditch the cookie-cutter advice you’ve been reading.
I made all the possible mistakes.
If you want to make real, life-changing money from your blog, you have to start thinking like a CEO. You need to develop systems to scale your blog like a startup, not a hobby.
Remember, you’re a business owner, not just a blogger.
Become a real funnel expert.
Find out the real reason why your funnel isn’t working.